9 Ways to Say “Your Feedback Is Important to Us” in an Email

Are you looking for an expert way to encourage customers to give your company feedback?

Perhaps you’re concerned that “your feedback is important to us” is overused or bland.

Well, it’s a good thing you’ve come across this article!

We will teach you how to say “your feedback is important to us” in an email.

Is It Professional to Say “Your Feedback Is Important to Us”?

It is professional to say “your feedback is important to us.”

It’s a fantastic choice to include when emailing customers and asking them to fill out a survey about your services or products.

For the most part, it’ll encourage people to reply. It’s also a great formal phrase to include when finishing your email.

You can review this email template if you still want to learn more about it:

Dear Customers,

We are excited to hear from you regarding our new range of products.

Please click the below link to be sent to our newest survey about your experience with us.

Your feedback is important to us.

All the best,
Company Name


  • It’s a direct way to get customers to respond to your feedback requests.
  • It’s professional and sincere.


  • It’s quite common with company emails, so it can sound insincere or bland.
  • It’s overused and often doesn’t come with a personal touch.

While “your feedback is important to us” is great in formal emails, that doesn’t mean it’s your only choice! You have plenty of other options to explore.

So, keep reading to learn how to politely ask for feedback in an email. We’ve gathered a helpful list to give you a better idea of what to include in a message to your consumers.

What to Say Instead of “Your Feedback Is Important to Us”

  • We value your feedback
  • We value your input
  • Your feedback is highly appreciated
  • We’d love to hear your thoughts
  • We would appreciate hearing from you
  • Your opinions matter to us
  • We welcome and value your feedback
  • Your insights are crucial to our improvement
  • We take your feedback seriously

1. We Value Your Feedback

To encourage customers to get in touch, you could include “we value your feedback” at the end of your emails.

It’s a great way to ask for feedback in a survey. You could always attach a survey at the end of an email to ask customers whether they’d like to fill it in.

After all, it keeps things formal and direct. It gives the recipient a clear idea of what you expect from them and that you hope they are happy to fill in your survey to help your company improve.

We also recommend reviewing this email sample to learn more:

Dear Customers,

We would really appreciate it if you could complete our survey regarding this product.

We value your feedback!

Best wishes,
Tyler Mortimer

2. We Value Your Input

Next, it’s worth using “we value your input” as a professional way to say “your feedback is important to us.”

Using “input” is a suitable synonym that shows you’re interested in hearing what people have to say.

It often relates to both positive and negative comments. Generally, as long as someone’s “input” will help to improve your company as a whole, it’s acceptable.

Try using this when reaching out to customers. You might be responding to a query they send you, and this is a great way to round off an email when you’d like them to reply with their feedback.

If you still don’t know how it works, you can check out this example:

Dear Ms. Jibes,

I hope this clears up all your issues so far.

Of course, feel free to reach out to let us know how we handled this situation.

We value your input.

Ben Dickens

3. Your Feedback Is Highly Appreciated

Another way to say “your feedback is important to us” is “your feedback is highly appreciated.”

This one doesn’t change much about the original phrase. However, sometimes, that makes for the most effective synonyms.

So, you can use this when writing to clients. It could be a good opportunity for you to learn more about what clients expect from you and your business to help you improve.

After all, it’s formal and direct. It’s also a good professional choice that ensures you’re using the right tone when reaching out to valued clients.

So, check out this example if you’d like to learn a bit more:

Dear Ms. Adams,

We hope this answers all your questions.

Please get back to us when you have a moment to let us know how we’re doing.

Your feedback is highly appreciated.

All the best,
Joel Forty

4. We’d Love to Hear Your Thoughts

For something a bit less intimidating, you might want to write “we’d love to hear your thoughts.”

Don’t worry; it still works well in formal cases. However, it’s friendlier and more welcoming.

It suggests that you want to create a more friendly and conversational tone in your emails. Customers will often appreciate this approach, as it shows that you value them more.

Generally, this works best in more casual emails. So, you can use it when you work for a company that doesn’t often care about formalities in your writing.

Also, you can check out this example to learn more about how it works:

Dear Customers,

We’ve recently promoted a new service that we know you’ve enjoyed.

However, we’re certain we can make it even better for everyone!

We’d love to hear your thoughts!

Best wishes,
Dan Proctor

5. We Would Appreciate Hearing From You

Try using “we would appreciate hearing from you” to ask prospective customers their thoughts.

It might be worth including this in an email to people who haven’t yet bought products from you (but are thinking about it).

This could give you a better idea as to why they’re not yet a full customer. It might help your company to change a few things to improve what you offer.

Also, it helps that it’s formal and polite. So, you really can’t go wrong with using something like this.

If you still don’t understand how to use it, you can review this example:

Dear All,

We have attached a survey to this email to find out more about your needs!

We would appreciate hearing from you.

Tommy Knight

6. Your Opinions Matter to Us

If you want to try including everyone and making them feel like equals, use “your opinions matter to us.”

This works well in a bulk email to customers. It suggests that you’re keen to hear from everyone because you think they’ll all have useful information to share.

Also, it’s a good choice because it’s sincere and open. It shows that you’d love to know what people think about the things you’re offering and whether they’re effective products or services.

Check out the following sample email if you want more help:

Dear Valued Customers,

We hope you’ll be happy to complete our feedback form and tell us what you think!

Your opinions matter to us.

Thank you so much,
Sean Woodland

7. We Welcome and Value Your Feedback

We also like using “we welcome and value your feedback” instead of “your feedback is important to us.”

Generally, this one works really well when representing your company. As with most synonyms that include “we” or “us,” it shows you’re talking on behalf of your business and not yourself.

So, you can use this when reaching out to clients to let them know you’re excited to hear from them.

Also, you can review this sample email to find out more about it:

Dear Ms. Keane,

We’re always looking for ways to improve our relationships with clients.

We welcome and value your feedback if you have any strong opinions.

Duncan Freitag

8. Your Insights Are Crucial to Our Improvement

It may also be smart to write “your insights are crucial to our improvement.”

This is an encouraging phrase to use before customers fill in a survey.

It suggests that you don’t expect them to complete the survey, but you’d be very happy if they could take some time out of their day to do it.

For the most part, it remains formal and sincere. It also shows that you want what’s best for both your customers and your company, which will help people to feel more inclined to provide feedback.

So, check out this sample email to learn a bit more:

Dear Ms. Kipling,

Thank you so much for ordering from us.

We hope you’ll take this time to fill out the survey below.

Your insights are crucial to our improvement.

Sarah Johannsen

9. We Take Your Feedback Seriously

Finally, we recommend using “we take your feedback seriously.”

This is a great way to make customers feel valued.

They’ll be happy to read something like this in an email asking for their opinions or feedback. It’s formal and sincere, which helps when you’d like to learn what people think about your company.

You can also review this email sample to find out more about it:

Dear Mr. Darisu,

We would love to hear your thoughts about these new changes.

We take your feedback seriously.

All the best,
Barry Broad